A visual campaign for Tahtakurusu, Vladimir Mayakovsky’s satirical play, reimagined as a theatre production in Turkey. The visual identity combines Cyrillic and Turkish typographic influences with references to nostalgic open-air summer cinemas and vintage theatrical aesthetics. The aim was to create a visual language that connects the play’s Russian origins with a contemporary Turkish context. The campaign includes poster assembly, posters, banners, and a teaser campaign, developed as a cohesive visual system.